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Begins on
Wednesday, November 4, 2026
at 3:30 PM (EST)

Video index

CALL TO ORDER

INVOCATION

Adrian Andrews

PLEDGE OF ALLEGIANCE

PUBLIC COMMENTS

APPROVAL OF MINUTES

1. Tourist Development Council Meeting Minutes, September 2, 2026.

PRESENTATIONS

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

BED TAX COLLECTIONS ANALYSIS

5. Bed Tax Collection (T. Meyer) Most recent bed tax collections and hotel data

DISCUSSION

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

BUDGET

NEW BUSINESS

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

OLD BUSINESS

12. Upcoming Events Update (S. Kosters) Upcoming tourism events in Clay County November 4, 2026 – January 6, 2027

PUBLIC COMMENTS

ADJOURMENT

Nov 04, 2026 Clay County Tourism Development Council

Full agenda
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CALL TO ORDER

INVOCATION

Adrian Andrews

PLEDGE OF ALLEGIANCE

PUBLIC COMMENTS

APPROVAL OF MINUTES

1. Tourist Development Council Meeting Minutes, September 2, 2026.

PRESENTATIONS

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

BED TAX COLLECTIONS ANALYSIS

5. Bed Tax Collection (T. Meyer) Most recent bed tax collections and hotel data

DISCUSSION

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

BUDGET

NEW BUSINESS

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

OLD BUSINESS

12. Upcoming Events Update (S. Kosters) Upcoming tourism events in Clay County November 4, 2026 – January 6, 2027

PUBLIC COMMENTS

ADJOURMENT

CALL TO ORDER

INVOCATION

PLEDGE OF ALLEGIANCE

PUBLIC COMMENTS

APPROVAL OF MINUTES

1. Tourist Development Council Meeting Minutes, September 2, 2026.

1. Tourist Development Council Meeting Minutes, September 2, 2026.

PRESENTATIONS

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

BED TAX COLLECTIONS ANALYSIS

5. Bed Tax Collection (T. Meyer) Most recent bed tax collections and hotel data

5. Bed Tax Collection (T. Meyer) Most recent bed tax collections and hotel data

DISCUSSION

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

BUDGET

NEW BUSINESS

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

OLD BUSINESS

12. Upcoming Events Update (S. Kosters) Upcoming tourism events in Clay County November 4, 2026 – January 6, 2027

12. Upcoming Events Update (S. Kosters) Upcoming tourism events in Clay County November 4, 2026 – January 6, 2027

PUBLIC COMMENTS

ADJOURMENT

Nov 04, 2026 Clay County Tourism Development Council

CALL TO ORDER

INVOCATION

PLEDGE OF ALLEGIANCE

PUBLIC COMMENTS

APPROVAL OF MINUTES

1. Tourist Development Council Meeting Minutes, September 2, 2026.

1. Tourist Development Council Meeting Minutes, September 2, 2026.

PRESENTATIONS

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

2. Advance Travel & Tourism Marketing Update (P. Vann) Marketing update from the contracted advertising agency

3. Airstream Ventures Sports Tourism Update (A. Verlander) Sports tourism update from Airstream Ventures

4. Thrasher-Horne Center Presentation (B. Olson)

BED TAX COLLECTIONS ANALYSIS

5. Bed Tax Collection (T. Meyer) Most recent bed tax collections and hotel data

5. Bed Tax Collection (T. Meyer) Most recent bed tax collections and hotel data

DISCUSSION

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

7. Event Marketing Grant Update (S. Lamb) TDC grant summary as of October 23, 2026

BUDGET

NEW BUSINESS

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

8. TDC Special Event Grant (S. Lamb) Veterans Day at Camp Blanding – $2,000 New Years Eve Fireworks Celebration – $1,500

9. TDC Sport Event Grant – Team USA Amateur Golf Championship (S. Lamb) Team USA Golf Championship | 2027 Two Man Team USA National Championship & Amateur Golf Championship February 20-21 & 26-28, 2027 at Eagle Harbor and Eagle Landing Golf Clubs | Requesting $25,000

10. TDC Sport Event Grant – 2027 Clay County Open (S. Lamb) Minor League Golf Tour | 2027 Clay County Open January 31 – February 3, 2027 at Eagle Harbor Golf Club | Requesting $18,000

11. TDC Sport Event Grant – 2027 Northeast Florida Scottish Games & Festival (S. Lamb) Northeast Florida Scottish Games & Festival | 2027 Scottish Games February 26-27, 2027 at the Clay County Fairgrounds | Requesting $25,000

OLD BUSINESS

12. Upcoming Events Update (S. Kosters) Upcoming tourism events in Clay County November 4, 2026 – January 6, 2027

12. Upcoming Events Update (S. Kosters) Upcoming tourism events in Clay County November 4, 2026 – January 6, 2027

PUBLIC COMMENTS

ADJOURMENT

Link

Social

Embed

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027

6. Review 2027 Meeting Schedule (T. Meyer) Wednesday, January 6, 2027 Wednesday, March 3, 2027 Wednesday, May 5, 2027 Wednesday, September 1, 2027 Wednesday, November 3, 2027